Sunseeker sold... again

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Image courtesy of Sunseeker

Sunseeker International, the renowned British yacht manufacturer, has been sold to a consortium consisting of US-based investment firm, Stoneway Capital, and Italian industrial group, Fabrizio Lovison’s Family Office.

Background

Sunseeker International was founded in 1971 by Robert Braithwaite in Poole, Dorset, UK. Over the years, the company has established itself as a leading player in the global luxury yacht market.

The Sale

The acquisition marks a significant milestone in Sunseeker’s history, providing the company with substantial investment and resources to drive growth, innovation, and expansion.

New Ownership Structure

The consortium, comprising Stoneway Capital and Fabrizio Lovison’s Family Office, takes over from Dalian Wanda Group, the previous owner.

Strategic Objectives

The new ownership group has outlined ambitious plans to propel Sunseeker to even greater heights:

  • Global Expansion: Strengthening Sunseeker’s presence in emerging markets.
  • Innovation: Investing in research and development.
  • Product Development: Expanding the product range.
  • Brand Enhancement: Enhancing the Sunseeker brand experience.

Industry Implications

The sale has significant implications for the luxury yacht industry:

  • Consolidation: The acquisition highlights the ongoing trend of consolidation.
  • Globalization: Sunseeker’s new ownership structure reflects the importance of international partnerships.
  • Innovation: Investment in research and development will drive growth.

Market Reaction

Industry experts welcome the news, citing benefits:

“Sunseeker’s sale to Stoneway Capital and Fabrizio Lovison’s Family Office is positive for the luxury yacht industry.” - Martin Redmayne, Editor-in-Chief, The Superyacht Report

Challenges Ahead

While the acquisition presents opportunities, Sunseeker faces challenges:

  • Market Volatility
  • Sustainability
  • Competition

Conclusion

The sale of Sunseeker International marks the beginning of an exciting new chapter. With substantial investment, Sunseeker is poised to strengthen its position as a leading luxury yacht manufacturer.

Timeline:

  • 1971: Robert Braithwaite founds Sunseeker International.
  • 2023: Stoneway Capital and Fabrizio Lovison’s Family Office acquire Sunseeker International.

Key Statistics:

  • Revenue: £300 million (2020)
  • Employees: 2,500
  • Production: 150+ yachts per annum
  • Global Presence: 60+ dealerships and service centers